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COM5509 - Digital Visual Media

Offering Academic Unit
Department of Media and Communication
Credit Units
3
Course Duration
One Semester
Course Offering Term*:
Semester A 2024/25, Semester B 2024/25

* The offering term is subject to change without prior notice
 
Course Aims

The course aims to educate students in both the MA in Communication and New Media and MA in Integrated Marketing Communication programs to design, produce and disseminate digital visual media works for the rapidly developing industries in this region and in the world. Students will learn the aesthetics and cultural orientations of the digital visual media in the age of streaming and ubiquitous social media platforms. They will also acquire an understanding of the professional skills in various digital visual representations, such as photography, videography, typography, sound engineering, etc. Through lectures, case-based and project-based learning, students will create digital works such as artistic, promotional/corporate videos, television commercials, trailers, or short documentaries.?


Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 100%
 
Detailed Course Information

COM5509.pdf

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